8
MTV Video Music Awards
↳ 013
↳ 013
Studio
↳ The Mill (NY)
↳ The Mill (NY)
Role
↳ Art Director + Designer
↳ Art Director + Designer
Logo design and broadcast package for the 2013 MTV Video Music Awards held for the firts time at the Barclays Center in Brooklyn Ney York.
MTV X KAWS
The final logo select included the iconic KAWS Companion head, split with a flexible type stack.
![](https://freight.cargo.site/t/original/i/46152d6c5722d333edd3c665da9060881567068d276fb977023ce1f654fb2e86/mtv_logo_01.jpg)
![](https://freight.cargo.site/t/original/i/5fe6b0c3a256ccf5fbcb8f4d49f1ccdc72299322f525476014ed9ec763f8f91e/mtv_logo_02.jpg)
![](https://freight.cargo.site/t/original/i/9b466147637657e00bc5054ed687f37c66d63fb9a994f88aa1da58bb06bd2289/mtv_logo_03.jpg)
![](https://freight.cargo.site/t/original/i/0d8908aa3d418023b40a1c105952ab675171fe2f1e85c05e23157d26d81b8b47/mtv_event.jpg)
System Foundations
Typeface:
Neusa - bold, modern, sleek.
Color:
Black & White - minimal, neutral, raw, and a subtle wink to the home of the Brooklyn Nets (Barclays Centre) where the event was being hosted.
Neusa - bold, modern, sleek.
Color:
Black & White - minimal, neutral, raw, and a subtle wink to the home of the Brooklyn Nets (Barclays Centre) where the event was being hosted.
![](https://freight.cargo.site/t/original/i/3b199c64c9ed07dcc187554bdfe52745be60ad869d59413090cf6c573f0ba6d1/mtv_designsystem_exp_06.jpg)
![](https://freight.cargo.site/t/original/i/7e803647cb6d721c8c69ef393c693cff9d36a022d8426db4fbfcee4143410e3e/mtv_designsystem_exp_02.jpg)
![](https://freight.cargo.site/t/original/i/12416fb6d801d4b5d04d4796cfd3b10d138a300329da0ecbac535d4cb3ef108c/mtv_designsystem_exp_04.jpg)
![](https://freight.cargo.site/t/original/i/6725d288896620db8a976612b2fed3fd2aa73498be6d7422a0b359b1f1c0122c/mtv_designsystem_exp_03.jpg)
![](https://freight.cargo.site/t/original/i/c7336d9b7983720dcd77d302c8daf04a0ce8bedd7588bb1a8bf3c30db100940a/mtv_designsystem_exp_01.jpg)
Exploratory
A
few logo selects from the archives, inspired by all things Brooklyn (high-rise stacks, project
building corners and graffiti, and leveraging VMA show assets
(KAWS re-designed moonman statue and giant KAWS band shell used in set
design).
![](https://freight.cargo.site/t/original/i/ae971336b65492ba6aad0ca2418c66fa9b56c78c49e7ab39e2464b6bcd78b517/mtv_logo_04.jpg)
![](https://freight.cargo.site/t/original/i/53bbcf10da8e296976c588a06962e45ab9679530cc95ab94c791bc416a2a1bfe/mtv_logo_08.jpg)
![](https://freight.cargo.site/t/original/i/baa9c1dca0440220abfede37bb9ae0dbebc8f5f303c51ba35a79d29e98fab4ba/mtv_logo_07.jpg)
![](https://freight.cargo.site/t/original/i/f73782380635cf206613427de768340717a0e2700fa9f1340715ea9fdd1f2b46/mtv_logo_09.jpg)
![](https://freight.cargo.site/t/original/i/0092ae0fc5e53624378255d23a4920d79560b541248689cf57a8b54c688ba480/mtv_logo_11.jpg)
![](https://freight.cargo.site/t/original/i/ee07b1ed06524046b1280a9d98f1aaf0d2040f6a536b10e7489a76b71c26db72/mtv_logo_05.jpg)